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By Kimberly Faye Greenberg, Jul 28 2015 10:28PM

You need to ask yourself what is it that you desire, want to accomplish or do as a performing artist. It could be a job (a role on Broadway), it could be a creative endeavor (creating a solo show, recording a CD of favorite songs), it could even be a collaboration of some sort (produce a show and cast my friends) etc. We call these things goals.

Now, think of three goals and write them down. Lets say you choose one that seems tangible now, one that seems like it potentially could happen in the next few years and one of which dreams are made.

Now look at these goals. How specific are you? Not sure?...

Well, take note….SPECIFICITY IS KEY!

For instance:

You want to do Broadway show. Well, what kind of show? Is it new or a revival? A play or a musical? Would the shows be of a certain theme or have a specific style of music? Do you want to be in the ensemble, a leading lady/man, a comic relief, the ‘star”?

If you want to record a CD. What is it you specifically want to do/say/sing. Who do you want to buy it?

You want to produce a show and hire your friends. Well, what kind of show? New versus old. Where, when etc.?

Don’t be afraid to think big, but again, be specific.

The more specific you are, the more you can work towards your goals in the quickest, smartest and most efficient way possible.

Here is my personal example.

My generalized goal when I first moved to NYC was to perform on Broadway. Now you may think this is specific. It's not!

Why? Because I pounded the pavement trying to do EVERYTHING to accomplish it. I was working really hard, spreading myself to thin and not accomplishing anything. For instance, I auditioned for things I wasn’t right for just because it was going to be a show on Broadway. Consequently, wasting many hours of my time getting up at the crack of dawn to wait in line to sing/act for a show I would never been considered for. And, not just that, I was expending tons of energy AND possibly looking like an idiot to a casting director in the fact that I didn't know where I fit business wise and was, consequently, wasting their precious time too!

In my pursuit of all things Broadway I tried to learn and do everything, but, lets be honest, if any of you know me there are some things I can't do.

My voice literally can't riff. I wasn't born that way and I can't even fake it till I make it. Trust me, I've tried. I mean honestly, do you realize how many shows require that American Idol sensibility now..tons!!! So, why on earth was I wasting my time singing for these shows when I could have been perfecting what it is I already do Kim blowing the roof off like a trumpet a la Ethel Merman or darker Barbra Streisand, and, not trying to be Kelly Clarkson.

Because of this I honest to god probably lost out on several Broadway opportunities I was completely right for only because i wasn’t prepared. Well not prepared in the way that I didn’t know the music etc., but, I wasn’t mentally prepared because I was EXHAUSTED! I was so busy trying to learn everything that those audition songs/side I had to learn for those shows were fine, maybe even great..but they weren’t awesome, awesome to the point where I could have absolutely knocked someones socks off and feasibly got the job (well, one never knows in truth how it would of turned out…but, I admit I still have regrets about not giving my absolute best in those auditions and i could have if I had not been spreading myself so thin.

READERS! Learn from my mistakes! Be honest with yourself in creating your goals by basing them off what you already excel at. If I would have only even been a little bit more specific about my Broadway goal when I first started of not going out for shows that requires "riffs'' think of all the time I could have spent perfecting things for the more brassy shows that I'm actually right for!

If you know, from your type or brand and/or voice( which we will delve into at a later date), that you literally bring down the house singing a rock song, and, traditional musical theatre isn’t you forte, then why on earth are you wasting your time with learning or thinking generally. You want to be on Broadway and you sing pop rock then focus on the musical theatre rock/pop canon. Learn songs that fit those shows (or songs of the roles you envision yourself playing), keep an eye on the new rock musicals being written so you are prepared for auditions when they come around. Be ready for when the opportunity presents itself. There is a saying that goes "you build it they will come". Think of that with your goals.

Alright, still not getting it or are you the one that says I can and/or want to do it all! Or perhaps you are screaming… I don't need to be that specific! Well, lets look at this a different way. Being non-specific in your goals and you then trying to achieve them just makes you tired because you have nothing specific to work toward…instead you are probably trying to juggle everything within that genre. Let's give another example:

Let's say you want to make an album. GREAT! And yes I know you can probably sing every style of music..and more power to you! However, are you now going to learn the entire music catalogue, millions of songs by the way, and/or research the entire catalogue to find the music you want to record. That could take…um..forever. Before you know it you will be old and grey and heading into the booth at who knows what age when albums are now extinct. You will never achieve your goal. You will have been too busy stuck in step one of just looking at music.

Ok. So I'm being a little dramatic and albums are basically extinct (but coming back by the way..who is reading this that has a record player?), but c'mon, as much as I'd like to be Wonder Woman or you want to be Superman...


So….Be specific about your goal and you can take steps to achieve and/or master it!

Now go get proactive and make some goals!! And take your five steps a day to achieve them (see previous blog post).

Until next time! kim

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Kimberly Faye Greenberg



Executive Producer/Creator of


In addition to being a professional performer, Kimberly is also a Performing Arts Consultant, Braodway backstage swing wardrobe dresser, speaker, educator, and has been a featured in numerous publications/oncamera as an expert on the NY theatre scene.


Please visit Kimberly's Bio on the "About Us" page for more information.


You may reach out to Kimberly with comments, questions or subjects you would like covered on this blog as it pertains to Broadway/theatre community and/or pursuing the business at